Octagon understands the power of the National Basketball Association brand and its value to fans and sponsors alike.
We have experience and expertise creating and leveraging corporate partnerships with the NBA brand including activation for sponsor, Cisco Systems, at the NBA playoffs and finals.
Across Europe, we in our seventh year managing the NBA’s grassroots programs aimed at developing the fan base and communicating the excitement of the NBA. Activations in 2009 include England, Italy, Spain, Turkey and Greece. A recent event in Athens generated more than 2,000 participants and 20,000+ spectators.
